Full Time Job with 2- 5 years of experience

Qualifications: 

1. Bachelor's degree in Marketing, Communications, or related field. 

2. Proven experience as an SEO Specialist or similar role, with a track record of successfully implementing SEO strategies and improving search engine rankings. 

3. In-depth knowledge of SEO techniques, tools, and best practices, including keyword research, on-page optimization, link building, and technical SEO. 

4. Proficiency in SEO analytics tools such as Google Analytics, Google Search Console, and SEO software platforms (e.g., Moz, SEMrush, Ahrefs). 

5. Strong analytical skills and attention to detail, with the ability to analyze data, identify trends, and derive actionable insights to drive SEO performance. 

6. Excellent communication and interpersonal skills, with the ability to collaborate effectively with crossfunctional teams and stakeholders. 

7. Self-motivated and proactive, with the ability to work independently and prioritize tasks in a fast-paced environment. 8. Passion for renewable energy and sustainability is a plus.

Job Description: We are seeking a talented and experienced SEO Specialist to join our dynamic marketing team at SRPL Group. As an SEO Specialist, you will play a crucial role in enhancing our online visibility and driving organic traffic to our website. You will be responsible for implementing effective SEO strategies, optimizing website content, and improving search engine rankings to increase our online presence and brand awareness within the renewable energy industry. 

Key Responsibilities: 1. Develop and execute comprehensive SEO strategies to increase organic traffic and improve search engine rankings for SRPL Group's website and relevant landing pages. 

2. Conduct keyword research to identify high-value keywords and phrases relevant to our products and services, as well as industry trends and customer preferences. 

3. Optimize website content, including product descriptions, blog posts, and landing pages, to improve search engine visibility and enhance user experience. 

4. Implement on-page and off-page SEO techniques, such as link building, content optimization, and technical SEO audits, to maximize website performance and search engine rankings.

5. Monitor and analyze website traffic, keyword rankings, and other relevant SEO metrics using tools such as Google Analytics, Google Search Console, and SEO software platforms. 

6. Generate regular reports to track SEO performance, identify areas for improvement, and make data-driven recommendations to enhance campaign effectiveness. 

7. Stay informed about the latest trends and best practices in SEO, search engine algorithms, and digital marketing strategies to continuously optimize our SEO efforts and maintain competitive advantage. 

8. Collaborate with cross-functional teams, including content creators, web developers, and marketing managers, to align SEO initiatives with overall business objectives and marketing campaigns.